On the day of the earthquake, GlobalHouse began broadcasting news on Facebook about two programs that lets people in Nepal sign in on social media (Google People Finder and Facebook Safety Check) to let others know that they are safe. These tools gave us at GlobalHouse piece of mind when we learned our friends were safe, so we wanted to share them widely with our Nepali Facebook followers. We had over 17,000 direct responses and they forwarded the information to many others. We estimate we reached more than 40,000 Nepalis.
Sharing Social Media Tools with Nepalis to Check in as “Safe”
About the Author: Theresa Ruby
Theresa Ruby, CEO, has served in senior leadership, human development, and humanitarian positions for more than 20 years. In the past, she was Vice President of Cultural Change, Human Resources, Communication, and Health and Safety for a large publicly traded corporation. She recently served as Vice President of Leadership and Talent Management for a multi-billion dollar company in the Midwest. In addition, she is the past President/Chairperson of Women in Business (WIB), San Francisco. WIB is a non-profit organization that helps women executives, managers, and small business owners. She has also worked with Boards of Directors, CEOs of multibillion dollar corporations, and international agencies such as US AID, EXIM Bank, and US Trade and Development. She serves on the Board of GlobaHouse Group. Theresa has on undergraduate degree in engineering and a master’s in International Business Relations.
